We help subscription appsapps grow faster.
Subscription apps are easy to launch but hard to scale. Our AI-powered growth team will help you beat the odds.
“The insights Elemental Growth uncovered in their monetization survey led to several A/B test wins on upsell flows and paywalls that drove significant revenue gains.”
Raman Malik · VP of Product & Growth


“The insights Elemental Growth uncovered in their monetization survey led to several A/B test wins on upsell flows and paywalls that drove significant revenue gains.”
Raman Malik · VP of Product & Growth











We approach growth as a system.
We help you identify your biggest bottlenecks to unlock accelerating growth.
Our entire approach to growth consulting is built on a single unifying framework: the Subscription Value Loop. We believe that every successful subscription app is built on a unique and enduring core value promise. Companies must then harness the value of this promise to drive a compounding loop in three steps: Value Creation, Value Delivery, and Value Capture.
As a company strengthens its Subscription Value Loop, its LTV/CAC ratio goes up and its Payback Period comes down, driving faster and more efficient growth.
CAC
Period
Promise
Creation
Delivery
Capture
We unlock your biggest growth opportunities.
Our proprietary benchmarking tool identifies the bottlenecks in your growth system.
Subscription benchmarks use aggregated RevenueCat app data. Enter your metrics across Value Creation, Value Delivery, and Value Capture to see a directional report. We do not have benchmarks for Value Delivery metrics, LTV/CAC, or Payback Period, so those metrics are not ranked.
Want to plug in your own numbers?
Try the CalculatorWe offer a full suite of growth services.
Whatever your company needs to grow faster, we have a solution.
Once we've identified your biggest growth opportunities, we offer a full range of services to help you unlock them.

Value Creation
- New User Onboarding
- Web-to-App Flows
- App-to-Web Flows
- Lifecycle Marketing
- Gamification

Value Delivery
- Paid Ads
- Word of Mouth
- Incentivized Referrals
- ASO
- SEO/AEO

Value Capture
- Pricing & Packaging
- Paywalls
- Discounts & Promotions
- Upsell Flows
- Cancellation Flows
- Internationalization
Want to learn more?
See Our ServicesWe deliver results.
We have driven exponential impact for some of the top subscription apps in the world.
Want to go deeper?
Read Case Studies
“We loved working with Elemental Growth to support our freemium strategy and execute dozens of pricing, packaging, and paywall tests to help make it successful.”
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“Elemental Growth was extremely impactful to me as a PM, giving me best practices, tools, and an effective comm channel with execs to craft our growth strategy.”
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“Chess is 1,500 years old, but we’re evolving the digital game daily. Elemental Growth clarified our monetization opportunities and drove high-impact improvements.”
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“Elemental Growth drove immediate quantifiable impact in their very first week and continued to help us improve our growth engine throughout our engagement together.”
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“Over 18+ months, Elemental Growth meaningfully decreased CAC and increased LTV by by helping to improve every part of our subscriber acquisition and conversion funnel.”
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